About
CRM-focused Data Analyst turning customer signals, campaign performance and BI into decisions teams can use.
ENZO DE MATOS Available
CRM-focused Data Analyst turning customer signals, campaign performance and BI into decisions teams can use.
| Role | Company | Period | Status |
|---|
Data management, marketing analytics, CRM, business intelligence, data-driven decision making, Python, Dataiku and applied data projects.
Organization management, activity steering, financial analysis, entrepreneurship and business process understanding.
| Skill | Application |
|---|
| Category | Tool | Application |
|---|
PYTHON · XGBOOST · SHAP · STREAMLIT · CRM
Credit card attrition case for a CRM or retention team that needs to identify risky customers and prioritize outreach.
Handled data audit, feature engineering, class imbalance, model benchmarking, threshold choice and global/local explainability.
Documented pipeline, tests, risk personas and dashboard artifacts with a retention-oriented decision threshold.
PYTHON · STREAMLIT · SCIKIT-LEARN · PLOTLY · PRICING
Product catalogue simulator turning sales, prices, stock, promotions and context history into guarded pricing scenarios.
Built schema validation, quality checks, feature engineering, backtesting, elasticity models and scenario optimization.
Recommendations include expected volume, revenue, margin, confidence, risk warnings and exportable product reports.
REACT · THREE.JS · GITHUB API · ZUSTAND · DATA VIZ
Portfolio readability problem: repositories are usually shown as flat lists instead of structured technical systems.
Fetched GitHub metadata and trees, normalized file data, created spatial layouts and built interactive navigation.
Public WebGL data visualization with language colors, file sizing, breadcrumbs, metadata panels and fallback data.
SQL · MYSQL · PYTHON · DASH · PLOTLY
Simulated analytics case for an independent music label comparing artists, genres, platforms and campaign ROI over 12 months.
Designed the relational model, wrote business SQL, built a Python scoring pipeline and structured the dashboard journey.
Reusable analytics dataset, artist performance score, campaign ROI views and executive dashboard for commercial decisions.
CRM · REACT · TYPESCRIPT · VITE · TAURI
Personal CRM concept focused on keeping leads visible, active and easy to prioritize without a heavy enterprise tool.
Designed the product metaphor, local app structure and CRM interaction model for lightweight relationship tracking.
Public proof of CRM product thinking combined with frontend implementation and local application packaging.
PYTHON · WHISPER · LOCAL APP · AUDIO · PRIVACY
Legal transcription workflow requiring local files, explicit model installation and no external audio upload.
Structured raw, cleaned, smart and report output modes with selectable Whisper backends and performance profiles.
Private application with queue management, local model handling, cancellation, benchmarking and export-oriented history.
REACT · TYPESCRIPT · VITE · GIF · IMAGE PROCESSING
Creative tooling project focused on repeatable visual transformations, custom palettes and export workflows.
Separated the React interface from the image engine, state persistence and worker-based processing pipeline.
Private app with image and GIF treatment, variations, presets, batch handling and ZIP-based exports.
TAURI · REACT · TYPESCRIPT · SQLITE · RECHARTS
Personal job-search workflow with pipeline tracking, follow-ups, interviews, offer comparison and HR call preparation.
Designed the local data model, Tauri desktop shell, SQLite persistence, dashboard views and import/export flows.
Private desktop CRM with Kanban pipeline, CRUD records, timelines, actions, scoring, analytics and local-only storage.
| Certification | Source | |
|---|---|---|
| Career Essentials in Data Analysis | MICROSOFT | |
| Career Essentials in Business Analysis | MICROSOFT | |
| Data Engineer Certification | DATACAMP | |
| Alteryx Designer Core | ALTERYX | |
| Examen Data Analyst Niv. 3 | DATASCIENTEST / LIORA | |
| QCM Python pour les Data Scientists, niveau 1 | TECHAWAY | |
| CRM, Comptabilite, Facturation | SELLSY | |
| Se preparer au metier de chef de projet | MICROSOFT | |
| Devenir specialiste du service client | LINKEDIN LEARNING |
| Skill | French | English |
|---|---|---|
| Speaking | Native | Professional |
| Writing | Native | Professional |
| Reading | Native | Advanced |
| Listening | Native | Professional |
| Vocabulary | Native | Professional |